Our Charity Partner The Alzheimer Society of Ireland

KBC Hub2Hub Extreme for the Alzheimer Society of Ireland
Last year over 70 KBC employees ran 600km non-stop for three days and two nights in aid of our charity partner the Alzheimer Society of Ireland. 

On 15th June 2018, 150 KBC colleagues from all over Ireland will come together in an attempt to complete 800km in 80 hours for the 80 people diagnosed with dementia every week in Ireland.  The route will take us cross country, beginning in Dublin at 8am on Friday morning, cycling direct to Galway, running all day and night, through hail, rain or shine, taking in the sights of Limerick, Cork, Kilkenny, Waterford, walking the Waterford Greenway, continuing running to Kildare, Wicklow and Dublin North and South. 

This event will take 4 days and 3 nights plus.  What is more, it is entirely organised by employees who volunteer their time to organise, train and complete it!

Hub2Hub Extreme will take place over the weekend of the 15th-18th June 2018 with four stages:

STAGE 1: Cycle from Dublin to Galway
STAGE 2: 10km relays from Galway to Waterford
STAGE 3: Walk Waterford Greenway
STAGE 4: 10km relays back to Dublin

Our Partnership
At KBC we are partnered with The Alzheimer's Society Ireland (ASI). The ASI is our chosen charity of choice, voted in by employees. The Alzheimer Society of Ireland (ASI) is the national leader in understanding and providing dementia-specific supports and services. With a national network of over 120 specialist services, 900 staff and 300 volunteers, each year they provide almost 900,000 hours of community-based, dementia-specific care throughout Ireland. We are proud to be partnered with such a worthy cause.

As part of our partnership, we complete skills sharing, support national campaigns, fundraise locally and supply digital solutions. Our employees lead our partnership developing multiple fundraising opportunities, volunteering at events and creating much needed awareness for The Alzheimer Society of Ireland (ASI) and their services.

Fundraising
In 2017 more than 130 KBC staff participated in fundraising activities for The Alzheimer Society of Ireland (ASI). Our flagship event was an employee led, bespoke initiative, Hub2Hub. This challenge saw over 70 run a 600km non-stop relay race visiting all KBC hubs across Ireland over 3 days and 2 nights. Staff raised over €50,000 from sponsorship and the bank matched donations, bringing the total raised to over €100,000. Press Release available here.



Digital Support
As Ireland’s digital-first bank, KBC also looked at how new technology could help The Alzheimer Society of Ireland (ASI) with its fundraising. To make it easier for members of the public to pledge a donation, the bank provided the ASI with contactless donation docks.

The “Tap to Give” digital devices provide a quick and hassle-free way for people to donate by tapping their contactless ATM card. The terminals have already proven invaluable “on the go” as a fundraising aide at the charity’s Annual Women’s and National flagship day events. In the 5 months since the Tap & Give digital devices were introduced, donations to the charity have increased with customers donating on average €7 per “tap”.

Press Release available here.

               KBC Volunteer for the Alzheimer Society of Ireland









Skills Support
KBC staff have also taken part in skills sharing with staff at the charity. At a local level, KBC staff also got involved in Care Centre renovations in Kildare and Blackrock, where the team also participated in activities such as games and storytelling, and gave digital and IT support to staff at the centres.

KBC Volunteers for the Alzheimer Society of Ireland Group photo

We're not stopping there, new fundraising initiatives, and plans for outreach and skills support are now in development for the year ahead including the second Hub2Hub challenge that will take place on June 14th to 17th.

This year’s event will be an even bigger challenge of 800km in 80hours to begin and finish at KBC’s headquarters in Sandwith Street and include all of the banks 16 hubs. Participants will have the option to run 10km, walk a Marathon, or cycle between 50km and 200km.

About The Alzheimer Society of Ireland (ASI):
Founded in 1982, the ASI is the national leader in advocating for and providing dementia-specific supports and services and each year the organisation provides more than one million hours of community-based dementia-specific care throughout Ireland. 

The ASI provides the following services:
• National Helpline
• Social Clubs
• Support Groups
• Day Care Services
• Home Care
• Dementia Adviser Service
• Mobile Information Service

Helpline: The Alzheimer Society of Ireland National Helpline is open six days a week Monday to Friday 10am–5pm and Saturday 10am–4pm on 1800 341 341.

Website: www.alzheimer.ie 
Twitter: @alzheimersocirl
Facebook: www.facebook.com/TheAlzheimerSocietyofIreland/

Logo for the Alzheimer Society of Ireland