KBC has 'best corporate reputation' in Irish retail banking sector for a fourth consecutive year

07/05/15

RepTrak is the most comprehensive study of corporate reputations undertaken in Ireland and the results of its sixth annual report were published today, acknowledging KBC as the top reputable retail bank in Ireland.

KBC Bank Ireland has been recognised as having the best reputation of any retail bank in Ireland according to the annual RepTrak study for the fourth year running.

RepTrak is the most comprehensive study of corporate reputations undertaken in Ireland and the results of its sixth annual report were published today, acknowledging KBC as the top reputable retail bank in Ireland.

RepTrak ranks the largest organisations in Ireland including indigenous, multinational and semi-state bodies and rates how highly these organisations are held in esteem, how much they are admired and trusted and how the general public feels about them. It studies how an organisation rates across key areas such as performance, innovation, leadership, products and services, governance, workplace and citizenship.

Discussing the RepTrak result, Wim Verbraeken, Chief Executive, KBC Bank Ireland said: "KBC is delighted to be awarded the RepTrak top retail bank in Ireland in terms of reputation for the fourth year running. Following on a 42 year presence in the Irish market, we are on an exciting retail banking journey, expanding our physical and online presence to ensure that we offer customers a superior personal banking experience. The combination of our investments in online and mobile platforms and our network of retail hubs allows us to be very responsive to customers' modern banking needs”.

"We have also been playing a proactive role in communities throughout Ireland and on the back of our 'Bright Ideas' initiative we are funding a number of innovative projects to transform and improve local areas. I would like to commend the ongoing commitment and dedication of our team across Ireland, who ensure that the focus on customer service and reputation remains the number one priority at KBC."